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Agency Development Representative

by Business Wire in Sales

Job Role Insight

Date Posted

Apr 8, 2025

Location

Remote

Salary

$50,000 - $60,000 P/A

Job Type

Full-Time

Description

As an Agency Development Representative (ADR), your focus is on nurturing, maintaining, and cultivating customer relationships and success from existing and newly created agency accounts. Agency Development Representatives will be responsible for progressing clients through the sales funnel for pursuit of contract and sending higher revenue agencies to the Agency Business Unit (ABU) Sales personnel. Agency Development Representatives will also be responsible for managing outbound prospecting of marketing qualified leads (MQLs) generated from marketing campaigns, etc.

What You Will Do

  • Nurtures, maintains, and cultivates customer relationships and success from existing and newly created public relations, investor relations, and marketing agency accounts.
  • Contacts customers through telephone, email, and social media to convey knowledge and position yourself as a resource and expert within investor relations, financial reporting, public relations, marketing, and corporate communications industries.
  • Fields incoming emails and phone calls from prospective and existing clients. This includes but is not limited to queries on pricing, billing/collection matters, general product information, and other related questions.
  • Develops thorough knowledge of the industry, our products and services, as well as those of our competitors.
  • Effectively communicates the value proposition and ROI of Business Wire products and services.
  • Maintains accurate records of all sales activities, including sales calls, meetings, opportunities, emails, social outreach, in Salesforce CRM.
  • Maximizes results by satisfying multiple buyers in an organization and systematically addressing conflicting needs of multiple buyer influencers.
  • Works collaboratively in a group setting to achieve shared results.
  • Researches prospects and identifies stakeholders to generate interest and create rapport.
  • Manages expectations and overcomes objections effectively.

What You Will Need

  • Strong interpersonal skills and ability to develop relationships with clients across an organizational hierarchy, including executive/C-level.
  • Excellent written and verbal communication skills, including presentation skills.
  • Exceptional time management skills displaying the ability to manage multiple tasks with strict attention to detail.
  • Resilience, perseverance, and the ability to overcome objections a must.
  • Self-disciplined, organized, and ambitious with the ability to consistently hit daily and monthly objectives.
  • Understanding and ability to communicate at a high level with professionals in investor relations, financial reporting, public relations, marketing, and corporate communications preferred.
  • BA/BS degree, or international equivalent, preferred.
  • 1 year of sales experience preferred.
  • Proficiency with Salesforce.com and HubSpot preferred.

Note: If you feel strongly that you have what it takes for this role but don’t check 100% of the boxes—that’s okay—we encourage you to apply anyway and highlight what you can bring to the table.
Business Wire
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